Learning the Art of Prompt Engineering
- Craig Risi
- 18 hours ago
- 5 min read

As the industry continues to rapidly adopt Large Language Models (LLMs) to power chatbots, copilots, search, automation, and decision support, one discipline has emerged as a critical success factor: prompt engineering. While LLMs are incredibly powerful, their outputs are highly sensitive to how they are instructed. The difference between a vague, unreliable response and a precise, trustworthy one often comes down to the quality of the prompt. Soemtihng which is a completely new skills for many software developers and architects and requires a lot of careful thought and planning to master this new art.
At the root of this skill is thinking through the problem you are trying to solve rather than leaving the solution copmletley up the LLM. For application development, a successful engineer needs to question and carefulyl analyse what they are trying to achieve first before jumping into LLms to try and find a quick solution.
Prompt engineering is not just about “asking better questions.” It is a structured engineering practice focused on controlling model behavior, reducing risk, and maximizing consistency in a probabilistic system. Done well, it transforms LLMs from experimental tools into production-ready capabilities.
What Is Prompt Engineering?
Prompt engineering is the practice of designing, testing, refining, and governing the instructions given to an LLM to guide its behavior, tone, reasoning style, and output format. Because LLMs don’t follow traditional code paths, prompts effectively become a form of soft logic, they shape how the model reasons, what it prioritizes, and how it responds.
In production systems, prompts are not casual inputs. They are versioned assets, governed alongside code and data.
How to Do Prompt Engineering Properly
At its core, a prompt deserves the same level of deliberate thought and design that we apply when writing code to solve a problem. Yet many people approach AI with vague, open-ended, and ambiguous prompts, hoping the model will somehow infer their true intent. Without taking the time to clearly define the desired outcome, constraints, and context, they often trigger a cycle of trial-and-error that wastes compute resources, slows productivity, and produces inconsistent results. The consequence is not just inefficiency, it’s a lower-quality product that ultimately requires significant manual rework and refactoring. Well-crafted prompts, like well-written code, are intentional, precise, and purpose-driven - and they are foundational to building reliable, scalable AI solutions.
Start With Clear Intent and Outcomes
Every good prompt begins with a precise understanding of:
What decision, task, or user need the model is supporting
What a “good” output looks like
What risks must be avoided (hallucination, bias, unsafe advice, compliance issues)
Without this clarity, prompts become vague and inconsistent, producing unpredictable results.
Provide Explicit Role and Context
LLMs perform significantly better when they are given a clear role and situational context. For example:
“You are a legal compliance advisor…”
“You are a technical documentation specialist…”
This anchors the model’s reasoning style and vocabulary, reducing irrelevant or speculative responses.
Be Specific About Output Format
Never assume the model will infer how you want results structured. Always specify:
Output format (JSON, table, bullet list, summary)
Length constraints
Tone and level of detail
Mandatory fields or sections
This dramatically improves reliability and downstream automation.
Use Step-by-Step Reasoning When Needed
For analytical or complex reasoning tasks, instruct the model to:
Break down the problem
Show intermediate steps (when appropriate)
Validate conclusions against criteria
This reduces shallow pattern-matching and improves correctness in complex scenarios.
Design Defensive Prompts (Guardrails)
Production prompts should include:
Explicit boundaries on what the model must not do
Safety constraints
Instructions for handling missing or uncertain information (e.g., “If data is insufficient, say so explicitly”)
This reduces hallucinations and unsafe outputs.
Test Prompts Across Variations and Edge Cases
Never test prompts with only “happy path” examples. You must evaluate:
Ambiguous inputs
Incomplete data
Adversarial or malicious phrasing
Domain edge cases
This stress-testing reveals brittleness before it reaches users.
Treat Prompts Like Code
Mature prompt engineering includes:
Version control
Change history
Automated regression testing
Controlled rollouts and rollback
This prevents silent behavioral drift when prompts evolve.
Prompt Engineering Best Practices
Below are some best practices that you should consider when approaching prompt engineering:
Standardize prompt templates rather than relying on ad hoc phrasing
Separate system prompts, developer prompts, and user prompts for clarity and governance
Keep prompts as simple as possible, but no simpler
Log prompts and responses for quality monitoring and audits
Continuously iterate using real user feedback and failure cases
Pair prompt engineering with retrieval-augmented generation (RAG) for factual grounding
Maintain prompt libraries for common use cases across the organization
Prompt engineering is not a one-off task, it is an ongoing quality discipline.
Common Mistakes to Avoid
Below are some of the most common mistakes to avoid when designing and using prompts. Being aware of these pitfalls encourages more deliberate thinking about both the prompt itself and the problem you are trying to solve. Too often, poor results are not a failure of the AI, but a failure of prompt clarity, structure, or intent. By approaching prompt creation with greater discipline and foresight, you can significantly improve output quality, reduce rework, and extract far greater value from your AI solutions.
Being Too Vague
Prompts like “Summarize this” or “Explain this better” lead to wide output variability. Ambiguity increases hallucination risk and inconsistency.
Assuming the Model “Knows What You Mean”
LLMs do not share your organizational context unless you explicitly provide it. Internal jargon, acronyms, and assumptions often lead to incorrect outputs.
Overloading the Prompt
Excessively long, convoluted prompts with conflicting instructions confuse the model. This often results in partial compliance or ignored constraints.
Failing to Plan for Failure
Many prompts do not define what should happen when:
Data is missing
Confidence is low
The task is out of scope
Without these instructions, the model will often fabricate answers.
No Regression Testing After Changes
Small prompt tweaks can cause large behavioral shifts. Without regression testing, teams often introduce subtle failures into production systems.
Treating Prompt Engineering as a One-Person Task
Effective prompt engineering blends:
Domain expertise
UX design
Risk management
Data science
Quality engineering
When owned by a single role in isolation, quality and governance suffer.
Prompt Engineering in Production: A Maturity Shift
In early experimentation, prompt engineering often feels informal—more like an art than a discipline. Teams iterate quickly, tweak phrasing, and rely heavily on intuition to get the desired output. But at scale, prompt engineering becomes a core systems engineering capability with real business, regulatory, and operational consequences. Prompts don’t just influence text generation, they actively control business behavior, directly shape customer experience, materially affect compliance outcomes, and can ultimately impact legal exposure and brand reputation.
Because of this, successful organizations treat prompts as governed, testable, and auditable assets—not as one-off instructions. They invest in prompt versioning, controlled rollouts, regression testing, approval workflows, access controls, and monitoring to understand how prompt changes affect real-world outcomes. In mature LLM environments, prompt engineering is embedded into the same rigor as software development itself—complete with reviews, quality gates, security checks, and lifecycle management—ensuring that innovation scales safely, consistently, and responsibly rather than through fragile experimentation.
Final Thoughts
Prompt engineering is the interface between human intent and machine behavior in LLM-powered systems. Doing it properly requires structural thinking, not trial-and-error prompting. With clear intent, strong guardrails, continuous testing, and operational discipline, prompts become powerful tools for reliability and scale. Without that rigor, even the most advanced models will behave unpredictably.
